YOUR FREE STARTER GUIDE
Your idea
deserves
a first step.
Turn your business idea into a clear, manageable next step

Inside your guide
01
Choose your
idea
Focus on one idea
you can explore.
02
Find your starting point
Work through what is
holding you back.
03
Take one small step
Choose a realistic action for this week
ABOUT
Hey, I'm Charlotte.
Hi, I’m Charlotte, business owner, mentor and mum to three very young children. We had three in 13 months, so I know what it’s like to have big ambitions and very little uninterrupted time!
I started my first salon at 19, then went on to build Ivy Reign and its academy. Ivy Reign reached six figures in sales within its first six months. Behind that milestone were small steps, difficult decisions and plenty of learning as I went.
For me, making money is about having choices. Breathing room. Working towards getting out of debt. Being able to enjoy time with my children without money worries taking over my thoughts.
I know how heavy financial pressure can feel, and how frustrating it is to have an idea you believe in but no clear way to make it happen. I’m still building, learning and working towards my own version of freedom too.
That’s why I’m passionate about helping men and women take their ideas seriously and start putting them into action. You might be fitting this around a job, raising a family or wondering whether anyone would pay for what you have to offer.
You don’t need to have everything figured out to begin. Sometimes you need someone who listens, helps you make a practical plan and supports you through that first step.
That’s where I come in.

You don't need the whole plan to begin.

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